Emerson Bicá
Business Development Manager
Maputo
Summary
An accomplished Digital Marketing Specialist and Customer Strategist with a diverse skill set spanning SEO, Front-End Development, Copywriting, and Digital Marketing. Expertise includes building websites, utilizing CRM systems, and conducting insightful market research to drive business growth, ensure customer satisfaction, and maximize brand success through a holistic, customer-centric approach.
In 2024, participation in a transformative training program provided the foundation for becoming an innovative Business Development Manager. A proven track record of improving sales and expanding the customer base, combined with strong program management, strategic planning, and team leadership skills, ensures impactful results. Creative and successful team-building strategies, paired with exceptional communication abilities, foster sustainable growth and long-term success.
Overview
6
6
years of professional experience
7
7
years of post-secondary education
3
3
Certifications
3
3
Languages
Work History
Business Development Manager
A Transicao Verde
Maputo, Cidade De Maputo
01.2025 - Current
- Generate new business with marketing initiatives and strategic plans.
- Reach out to potential customers via telephone, email, and in-person inquiries.
- Negotiate and close long-term agreements with new clients in assigned territory.
- Increased client base by 100% through identifying new business opportunities and cultivating strong relationships with key decision-makers.
- Develop customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Conduct comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
- Monitor market trends and competitor activities to identify areas of potential opportunity.
Business Development Specialist
A Transição Verde
Maputo, Cidade De Maputo
10.2024 - 12.2024
- Conducted in-depth market research to identify emerging trends, competitive landscapes, and consumer preferences within the sustainable products sector
- Analyzed and interpreted large datasets using statistical tools, extracting key insights that informed product development and marketing strategies
- Produced comprehensive market reports highlighting growth opportunities, potential market segments, and competitive threats, aiding senior management in long-term planning
- Conducted thorough competitor analysis, identifying strengths and weaknesses to refine A Transição Verde's market positioning and differentiation strategies
- Came up with detailed plans to enhance sales management and prioritize long-term business goals.
- Conducted regular meetings with clients to build positive and productive relationships.
- Managed budget allocations effectively to maximize ROI on marketing initiatives while minimizing unnecessary expenses.
- Expanded client base by identifying and targeting new business opportunities through market research and analysis.
- Established long-term partnerships with key stakeholders, fostering trust and collaboration for mutual success.
- Expanded customer base by identifying needs, developing solutions and delivering client-centered products.
- Launched new products or services successfully by coordinating with internal teams to ensure seamless go-to-market execution.
Digital Marketing Specialist
TCRK Energy
Maputo, Cidade de Maputo
08.2022 - 09.2024
- Developed and executed data-driven digital marketing campaigns that resulted in a significant increase in online brand visibility and engagement
- Led the implementation of comprehensive SEO strategies, leading to a notable improvement in organic search rankings and website traffic
- Created compelling and tailored content for various digital channels, effectively conveying TCRK Energy's value proposition and driving audience engagement
- Leveraged social media platforms to foster brand awareness, engagement, and community growth, resulting in a substantial increase in followers and interactions
- Created social media content with innovative brand messaging to support new product launches.
- Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
Web Developer & IT
Freelancer
Maputo, Cidade De Maputo
01.2019 - 12.2023
- Performed end-user needs assessments and procured appropriate hardware and software to satisfy requirements
- Planned website development, converting mockups into usable web presence with HTML, JavaScript, AJAX, and JSON coding.
- Updated and maintained virus protection software by performing system scans and removing detected viruses, spyware, and malware
- Coded websites using HTML, CSS, JavaScript, and jQuery languages.
- Provided front-end development support, creating visually appealing designs that aligned with brand standards.
- Enhanced user experience by implementing responsive web design and optimizing website performance.
Brand Strategist & Marketing Consultant
XIC Protocol Services Lda
Maputo, Cidade De Maputo
11.2022 - 04.2023
- Developed and executed comprehensive brand strategies that aligned with XIC Protocol Services' vision, resulting in a distinct and compelling brand identity
- Conducted thorough market research to identify target audiences, industry trends, and competitive positioning, informing effective brand differentiation strategies
- Collaborated closely with clients to understand their goals and objectives, tailoring marketing solutions that addressed their unique needs and challenges
- Implemented and monitored digital marketing campaigns across various platforms, optimizing performance through data analysis and continuous improvement
Customer Value Management
Multichoice Group
Maputo, Cidade De Maputo
01.2022 - 04.2022
- Monitored customer behavior and usage patterns to proactively identify and address issues that may impact customer retention
- Consulted database to understand and meet product and service needs with standard and customized solutions
- Contributed to a positive work environment with strong interpersonal skills and proactive teamwork attitude.
- Delivered exceptional customer service by proactively addressing concerns and fostering a positive experience throughout all interactions.
- De-escalated and resolved customer complaints with punctual, polite and professional service.
- Utilized advanced problem-solving skills when handling complex inquiries, ensuring satisfactory resolutions were achieved efficiently.
Education
Bachelor of Science - Computer Information Systems
ISCIM
Maputo, Mozambqiue 02.2019 - 12.2025
Skills
Search Engine Optimization (SEO)
Data Analysis
Social Media Marketing
Business development
Relationship building and management
Market research
Sales tracking
Web Development
Networking strength
Certification
Digital Marketing
Timeline
Google Data Analytics
05-2025
Business Development Manager
A Transicao Verde
01.2025 - Current
Business Development Specialist
A Transição Verde
10.2024 - 12.2024
Data Manipulation in Phyton
06-2023
Brand Strategist & Marketing Consultant
XIC Protocol Services Lda
11.2022 - 04.2023
Digital Marketing Specialist
TCRK Energy
08.2022 - 09.2024
Digital Marketing
03-2022
Customer Value Management
Multichoice Group
01.2022 - 04.2022
Bachelor of Science - Computer Information Systems
ISCIM
02.2019 - 12.2025
Web Developer & IT
Freelancer
01.2019 - 12.2023